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A brand is an overall experience of a customer that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business, marketing, and advertising. Name brands are sometimes distinguished from generic or store brands. The practice of branding is thought to have begun with the ancient Egyptians, who were known to have engaged in livestock branding.
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There’s little doubt however that Jeff Barr’s blog post in the summer of 2006, announcing AWS’ Elastic Compute Cloud, ushered in the modern era of cloud – so-called Chapter 1. In his post, Barr wrote.
Harold Ball is an analytics strategy consultant and serial entrepreneur, with over twenty years of experience applying advanced math to solve ‘big data’ problems in marketing, finance and operations.
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